Blog
Plain-English guides to building apps.
What apps really cost, which kind to build, and how to hire the right developer, without the jargon.
Cost & pricing
How much does it cost to build an app in 2026?
Real 2026 app development costs: what simple, medium and complex apps cost, why quotes differ so much, and how to keep your budget under control.
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Choosing the right product
Web app or mobile app: which should you build?
Web app or mobile app? Compare cost, speed, offline use, notifications and reach, and find out which one fits your business in five simple questions.
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Hiring & outsourcing
How to hire an app developer (and what to ask before you sign)
How to hire an app developer: where to look, what to ask, red flags to avoid, what the contract must say, and how to protect your code and data.
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Tell us what you are thinking. We will give you an honest view, even if the answer is the simpler, cheaper option.